Service 01
Digital Marketing Strategy
A written plan that tells you exactly where your next customers come from, what you say to them, and what you spend to get there.
The problem
Most small businesses don't have a marketing problem — they have a decision problem. Budget gets spread thin across whatever felt urgent that month, and nobody can say which channel is actually producing customers.
How we do it
- 01Interview you about your offer, margins, sales process, and best existing customers.
- 02Research the market: competitor positioning, ad libraries, search demand, and pricing norms.
- 03Audit current assets — website, analytics, ad accounts, listings, email list, and content.
- 04Define the audience segments and the single message each one needs to hear.
- 05Map channels to the buying journey and allocate budget by expected cost per result.
- 06Write a 90-day roadmap with owners, dates, and the metrics we will judge it by.
What you get
- Written strategy document (20–30 pages, plain English)
- Audience and messaging framework
- Channel and budget allocation model
- 90-day execution roadmap with KPI targets
- Analytics and conversion tracking recommendations
- Live presentation and Q&A session
Pairs well with
Social Media Marketing
Content and community management that keeps your brand visible every week instead of every time you remember to post.
Learn moreAdvertising & Paid Media
Paid campaigns on Meta, Google, TikTok, and local placements, managed against a cost-per-lead number you agree to up front.
Learn moreSEO & Content Marketing
Search visibility that compounds: technical fixes, local listings, and articles written for the questions your buyers actually type.
Learn moreLet's talk about your next 90 days.
Tell us what you sell and who you want more of. We'll tell you honestly whether we can help — and what it would take.